Airtel’s Anglo-African CEO Visits Sierra Leone
Freetown 25th March 2011 — After its recent acquisition of Zain Sierra Leone and others in 15 African countries, airtel’s Chief Executive Officer for Anglophone Africa Jayant Khosla made his third visit to Sierra Leone in four months. “This is my third visit to Sierra Leone and it is my preference to genuinely bring to Sierra Leoneans the packages that has been long awaited. (Photo: Jayant Khosla, airtel’s CEO – Anglophone Africa)
This time, the chief executive came in to facilitate the company’s Annual Operational Plan (AOP) slated to 2012. For this purpose, he met with the company’s management team in which plans were disclosed and regularized in taking the right decisions for airtel to be the most loved brand in the daily lives of Sierra Leoneans (see picture below).
Airtel Sierra Leone’s Management Team flanked to the left by Jayant Khosla (CEO Anglo-Africa)
Speaking to journalists during his visit in the country, Jayant Khosla revealed that airtel is bent on providing deep network coverage that would touch the ordinary man. This he supposed would come about by getting the rural-urban connectivity on track. He further said that to achieve this end, airtel is set to introduce 100 more sites. “Airtel has made available the finances needed for the unrestrained expansion of its coverage to the extreme suburbs of Sierra Leone,” Jayant Khosla said.
As a sign of its interest in recruiting more rural users, the company also announced an ultra low package that includes a Nokia 1280 mobile phone, a free Airtel SIM card and the equivalent value in free Airtel talk time and SMS text messages all at Le 130,000
He however expressed dismay as to why tower sharing is not increasingly used here, therefore promised expressing this to NATCOM before he leaves the country.
“Airtel promises our esteemed customers in Sierra Leone a superior brand experience and a portfolio of innovative products and services,” he assured.
He said the company’s corporate social responsibility is well on track and includes the establishment of schools to offer free quality education to underprivileged children in rural areas, adding that they would invest considerable resources in developing people’s capabilities and giving them opportunities to grow.
Airtel has over 200 million subscribers globally, which puts it in fifth place. It comes behind China Mobile (560 million subscribers), Vodafone (427 million), Telefonica (278 million) and America Movil (215 million).
Airtel’s Managing Director RVS Bhullar said the company will continue to improve its customer’s lives through corporate social responsibility activities as well as the mobile phone services it plans to offer.
“Airtel is driven by the vision of making communications affordable and available for all,” said Mr. Bhullar, whose first task as Airtel Sierra Leone’s MD is to make airtel a household name, hence loved by Sierra Leoneans.
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